Salesforce Marketing Cloud Engineer

Valtech is the experience innovation company that exists to unlock a better way to experience the world. By blending crafts, categories, and cultures, they help brands unlock new value in an increasingly digital world. They drive transformation for leading organizations including L’Oréal, Mars, Audi, P&G, Volkswagen Dolby, and more.

• 3–5 years of hands-on experience as an SFMC Developer on enterprise-scale programs.
• Strong command of AMPscript, SSJS, SQL, HTML, CSS and JavaScript in the SFMC context.
• Proven experience with Journey Builder, Automation Studio, Email Studio and Mobile Studio.
• Experience integrating SFMC with CDPs (Treasure Data preferred), CRMs (Salesforce Sales / Service Cloud) and APIs.
• Understanding of CRM and marketing automation principles: segmentation, personalisation, lifecycle marketing, deliverability.
• Familiarity with consent management, data privacy (GDPR) and email best practices.
• Fluent in English (written and spoken).
• Detail-oriented, with a strong quality and ownership mindset.
• Collaborative team player, able to work in an agile / Scrum setup with cross-functional peers.
• Solution-oriented, comfortable troubleshooting complex data and integration issues.
• Eager to learn, with curiosity for evolving martech and AI-driven personalisation use cases.

Nice to Have:

• One or more Salesforce Marketing Cloud certifications (Developer, Consultant, Email Specialist).

Build & configuration:

• Develop and configure SFMC components: Email Studio, Journey Builder, Automation Studio, Mobile Studio, Cloud Pages and Content Builder.
• Build responsive, accessible and performant email templates using HTML, CSS and AMPscript.
• Implement complex customer journeys and decision splits aligned with CRM use cases and brand guidelines.
• Configure Data Extensions, Sendable Data Extensions, filters and queries (SQL) to support segmentation and personalisation.
• Develop and maintain SSJS / Server-Side JavaScript scripts for advanced logic and integrations.

Integration & data activation:

• Integrate SFMC with Treasure Data (CDP) for audience activation, suppression and personalisation.
• Implement and maintain APIs (REST / SOAP) and connectors with adjacent platforms (datalake, CI&D, SSO, third-party media).
• Support the E2E Data Expert in monitoring data flow quality, troubleshooting integration issues and ensuring data consistency.
• Contribute to the design of reusable assets, templates and components in line with Petcare global standards.

Quality & operations:

• Apply Valtech and Petcare development best practices: version control, code reviews, peer testing and documentation.
• Collaborate with the QA on test strategies, defect resolution and pre-production validation.
• Support deployments, release management and post-go-live hypercare.
• Contribute to continuous improvement initiatives: performance optimisation, deliverability, accessibility and compliance (GDPR, consent management).

This is a position based in Poland.