Product Owner (Marketing Product)

Creatio is a global vendor of an agentic CRM & workflow platform with no-code and AI at its core. The company helps organizations automate customer and operational workflows, supporting thousands of clients in over 100 countries. Creatio is recognized as a Leader and Strong Performer in multiple Gartner and Forrester reports and was named to Inc.’s Best Workplaces list in 2025.

• 3+ years of experience as a Product Manager or Product Owner with proven end-to-end product development experience and strong expertise in the product discovery stage.
• Proficiency in collaborating and integrating with technology partners to deliver joint products.
• Experience collaborating with engineering teams on application architecture and contributing to architectural decisions.
• Profound understanding of the software development lifecycle.
• Advanced communication skills in English (B2+ or higher), both verbal and written, with experience in an international business environment.
• Strong background in B2B product development, preferably within SaaS or platform-based solutions.
• Deep expertise in the MarTech domain and marketing automation platforms, including social media advertising platforms (Google, Meta, LinkedIn Ads), omnichannel marketing solutions (WhatsApp, SMS), APIs, third-party integrations, and webhook-based event-driven architectures.
• Experience identifying opportunities and shaping AI-driven product features such as AI-powered personalization, predictive analytics, and intelligent automation.
• Proven ability to independently deliver product prototypes, internal tools, or automation flows using AI-assisted development.

Preferred Qualifications:

• Proven track record of independently delivering AI-powered features from concept to production.
• Deep practical knowledge of the MarTech ecosystem, including hands-on experience building, configuring, or launching marketing automation solutions.
• Hands-on experience using AI coding and no-code tools to build prototypes and automate workflows independently.

• Collect and elaborate business requirements from customers, partners, the external community, and internal users.
• Organize and prioritize requirements within the company's information resources.
• Define and defend product concepts, including grouping and detailing business requirements, developing go-to-market strategies, creating mockups using AI tools, collaborating on UX and UI design, producing presentation materials, drafting user stories, and assigning tasks to technical writers.
• Conduct market research focused on the MarTech landscape, including competitor analysis and evaluation of potential integration solutions.
• Lead SCRUM activities with development teams, including Kick-off presentations, Refinement, Planning, Review, and Retrospective sessions.
• Collaborate closely with the Scrum Master and Development Team to achieve product goals and meet customer expectations.
• Provide consultations to internal employees, customers, and partners on customizing the system to address business needs.
• Organize and conduct training sessions for company employees and clients on new release features.