Brand & Creative Manager

We provide innovative IT systems for the financial sector. The role is part of a three-person marketing leadership team responsible for brand identity, creative quality, and market narrative.

• 6+ years of commercial experience in Brand Management, Creative Direction, or PR/Communication within B2B, preferably in technology, enterprise software, or financial services.
• Proven track record of independently leading comprehensive rebranding programs end-to-end with C-level stakeholder management.
• Excellent creative judgment and quality gatekeeping skills, able to credibly say "no" to senior leadership and AI-generated content.
• Fluent in modern brand/creative toolchains (brand asset management, DAM, review tools, CMS) and literate in AI creative tools (image generation, LLMs).
• Exceptional PR and media relations skills with expertise in thought-leadership narrative building and AI messaging.
• Native Polish and fluent advanced English (minimum C1) required.

Nice to have:

• Experience in Financial Services or other highly regulated industries.
• Experience leading website replatforming or migration projects.
• Willingness to travel occasionally.

• Lead the brand strategy and create a new Brand Book for the Financial Services division, owning messaging architecture, visual system, and templates.
• Act as quality gatekeeper with veto authority over all customer-facing output, including AI-generated content.
• Develop and execute PR strategy, unify social media communications, and measure effectiveness.
• Direct AI use in creative workflows, defining standards and review processes.
• Co-lead the website transfer and rebuild, overseeing brand, narrative, and content architecture.
• Provide functional leadership for content and creative specialists across product teams by enforcing standards and conducting reviews.