Competitive Intelligence Analyst

Asana is a leading platform for human + AI collaboration with 13+ offices worldwide, recognized by Fortune, Fast Company, Forbes, and Gartner for workplace culture and innovation. The Experience Research team focuses on understanding modern work dynamics and technology's role to empower teams, driving key roadmap decisions.

• 6-8 years in product research, UX research, competitive intelligence, or a closely related field
• Hands-on experience with AI/LLM tools and experience building automated research workflows
• Experience with competitive or market intelligence tools such as Crayon, Klue, G2, SimilarWeb
• Structured, detail-oriented approach with reliable and buildable work output
• Comfortable with knowledge management tools and information architecture
• Ability to connect research across R&D and Marketing for cohesive insights
• Strong written communication with ability to craft concise competitor digests
• Skill in identifying patterns across competitor moves to reveal emerging threats and opportunities
• Product intuition to distinguish cosmetic updates from genuine strategic shifts and communicate them to PM and Design
• Experience in B2B SaaS, work management, or productivity software is a plus

• Operate and maintain the AI monitoring stack: configure alerts, manage changelog trackers, run review aggregation pipelines, and triage the daily signal stream
• Execute rapid, high-quality teardowns on competitor releases (2–3 per month) using AI-assisted workflows and templated formats
• Maintain and update the Feature Matrix regularly with confidence levels, status ratings, and sources
• Produce weekly competitor digests for PM, PMM, and Design leadership to support strategic decisions
• Build, document, and improve LLM-assisted research workflows including prompt engineering and pipeline maintenance
• Support deep teardowns by conducting user flows, capturing evidence, and drafting analysis sections
• Manage the CPI knowledge base including taxonomy, tagging, access, and searchability
• Translate competitive signals into strategic implications explaining the significance and recommended actions
• Develop a deep understanding of Asana's product and the work management category beyond feature comparisons

This role is office-centric hybrid based in Warsaw with standard in-office days Monday, Tuesday, Thursday, optional work from home on Wednesday, and work from home on Friday depending on job nature and recruiter discretion.