Senior Salesforce Marketing Cloud Consultant

SoftServe is a Salesforce Center of Excellence that works with global clients to design data-driven, multi-channel customer journeys using Salesforce Marketing Cloud. The organization focuses on enterprise-scale marketing operations with a large expert team.

• 6+ years of hands-on experience with Salesforce Marketing Cloud, including 4+ years in client-facing consulting or solution architecture
• Salesforce Marketing Cloud Consultant and/or Administrator certification; holding at least one is mandatory
• Deep expertise across Marketing Cloud Studios and Builders: Email Studio, Journey Builder, Automation Studio, Mobile Studio, Contact Builder
• Advanced skills in AMPscript, SSJS, and SQL with experience in complex personalization, automation workflows, and data models
• Proven experience designing and leading integrations of Marketing Cloud Connect and third-party systems (Sales Cloud, Service Cloud, Data Cloud, CDPs) via REST API and SOAP
• Experience with data governance, segmentation strategy, and data hygiene at enterprise scale
• Strong knowledge of email deliverability and compliance frameworks (CAN-SPAM, GDPR, CASL)
• Experience in solution scoping, proposal writing, and pre-sales support
• Excellent stakeholder management and communication; capable of leading cross-functional workshops

• Lead client discovery and advisory sessions to translate business objectives into Marketing Cloud architecture and solutions
• Design and implement customer journey strategies using Journey Builder and Automation Studio across email, SMS, push, and social channels
• Architect personalized campaigns using AMPscript, SSJS, and dynamic content with reusable best practices
• Define and govern data architecture strategy including Data Extensions, Contact Builder, segmentation models, and integrations
• Design and lead implementation of Marketing Cloud Connect and third-party integrations via REST API and SOAP APIs
• Establish platform governance, security models, and compliance standards (CAN-SPAM, GDPR, CASL)
• Conduct platform health checks, deliverability audits, and performance optimization assessments
• Own pre-sales activities including scoping, effort estimation, and proposal development
• Facilitate workshops and training sessions with marketing, analytics, and engineering stakeholders

SoftServe is an equal opportunity employer. Qualified applicants will receive consideration regardless of race, color, ancestry, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, citizenship, disability, health condition, marital or family status, veteran status, or any other characteristic protected by applicable law.