Measurement Implementation Expert, gTech Ads GCS (German)

gTech Ads supports customers globally across Google's Ad products stack by providing media solutions, technical services, and consultative support. The team partners with Sales, Product, and Engineering to improve products and enhance client experiences, offering bespoke and scalable solutions worldwide.

• Bachelor's degree or equivalent practical experience.
• 5 years of experience in marketing analytics, ROI, and statistical analysis.
• Ability to translate raw quantitative data into actionable insights.
• Fluent communication in German for client relationship management.

Preferred qualifications:

• Master's Degree in Analytics and digital advertising measurement certifications.
• 8 years of experience with media mix modeling, A/B testing, incrementality, marketing analytics, and advanced Google Analytics integrations.
• Ability to work independently and as part of a team.
• Effective time-management skills in fast-paced environments.

• Develop client understanding based on Marketing Objectives and define optimal measurement strategies and KPIs.
• Design and execute measurement studies such as Conversion Lift and Marketing Mix Modeling calibrations.
• Use advanced analytical skills and knowledge of measurement platforms to analyze ROI and media plans.
• Collaborate with Account Executives and Media Effectiveness teams to interpret results and identify growth opportunities.

Google is an equal opportunity workplace and affirmative action employer committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. Qualified applicants with criminal histories are also considered consistent with legal requirements. Accommodations are available for applicants with disabilities.