Product Manager (AdTech)

B3 Consulting Poland is part of an international organization listed on NASDAQ Stockholm, operating in 11 countries with full autonomy in Poland. They deliver IT projects in Poland and internationally, working across multiple areas and technologies, choosing their own technologies, processes, and ways of working to maintain high standards.

• Experience managing digital products and achieving strategic goals with a 6-12 month perspective.
• Defining clear problems and measurable product outcomes (not only delivery outputs).
• Practical understanding of ML-based products and coordination between Data Science and Engineering teams.
• Business orientation and experience prioritizing based on KPIs in e-commerce, advertising, or marketplace ecosystems.
• Experience managing director-level and cross-functional stakeholders.
• Proficiency in data collection using AI and product synthesis methods.

Nice to have:

• Knowledge of SQL and the ability to interpret experiments and design metrics for product outcomes.
• Experience in AdTech or programmatic advertising environments.
• Familiarity with roadmap planning and backlog management tools (e.g., Jira, Productboard, Aha!).

• Defining problems and shaping the product roadmap for ML scoring in the advertising platform.
• Delivering measurable business outcomes for Sponsored Offers.
• Coordinating discovery and delivery processes between Engineering, Data Science, and business teams.
• Ensuring alignment with strategy and communication with director-level stakeholders.
• Optimizing roadmap and priorities based on KPIs, balancing business value, technical feasibility, and product usability.
• Using AI tools to accelerate and improve product decision quality.