As a Senior UX Strategist & Researcher in HelloFresh’s UX practice, you will lead strategic research and strategy work from ambiguous brief to implementation, helping shape the global customer experience. You will use AI throughout the product lifecycle to develop research approaches, prototypes, and strategic recommendations.
5+ years of experience in UX research, UX strategy, Service Design, or a related field in a product or technology environment.
A robust mixed-methods toolkit and strong judgment in applying qualitative and quantitative techniques.
Proven experience influencing VP/SVP-level stakeholders and driving strategic direction and operational decisions.
Demonstrated ability to structure and lead alignment workshops and co-creation sessions with cross-functional partners.
Ability to independently prototype and visualize strategic direction using concept sketches, low-fidelity prototypes, service blueprints, or AI-assisted artifacts.
Advanced strategic storytelling and visual communication skills, producing deliverables designed to drive actionable decisions.
Established AI-native workflow practice in research and strategy, with insight into AI capabilities and limitations and experience integrating it into live projects.
Commercial acumen and the ability to evaluate research in the context of business trade-offs, market factors, and economic implications.
T-shaped skill profile: deep strategy and research capabilities combined with working knowledge of interface design, service design, and UX writing.
Lead strategic research for insights to action:
Own research and strategy work streams from scoping through execution to insight delivery and application, using primary, secondary, qualitative, and quantitative methodologies.
Shape experiences across the ecosystem:
Partner with product, design, marketing, operations, and business teams to evaluate and design experiences across the customer and service ecosystem.
Shape the strategic agenda:
Identify initiatives requiring risk mitigation, evaluate briefs before execution, and connect findings to business decisions, market context, and KPIs.
Influence at strategic altitude:
Prepare decision-making formats for decision-makers, often at VP/SVP level.
Build visual directions, opportunity frameworks, and concept artifacts that make trade-offs tangible.
Design and lead alignment sessions:
Lead co-creation and alignment workshops, guiding cross-functional teams from analytical findings to strategic direction.
Make insight visible:
Develop prototypes, concept visualizations, and service scenarios, integrating AI to shorten the gap between insight generation and strategic expression.
Select optimal methodologies:
Apply foundational, generative, or evaluative methodologies according to context, execution speed, and technical rigor.
Operate AI-native workflows:
Integrate AI across problem framing, study scoping, analysis, synthesis, and strategic recommendations.
Prototype directions, generate decision-informed materials, and critically evaluate model outputs.
Enable cross-disciplinary execution:
Use AI to support interface design, service design, and content generation, producing deliverables that meet established quality thresholds.
Share effective workflows to reduce execution friction across the UX function.
Access to workspace at Warsaw Centre Point, with showers, breakout zones, outdoor space, cycle parking, and refreshments including coffee, soft drinks, and fruit.
The company aims to review applications and respond within 5 business days.
